Louisiana State University

Faculty Member, Mass Communication

Manship College of Mass Communication

About

With more than 18 years of marketing experience, Porter has focused on new media since 1995, when he built his first commercial Web site. Before coming to LSU, Porter spent four years as executive director of Internet marketing for Disney. There he oversaw the creative and media strategies for more than 80 films and won a Clio Award for excellence in advertising. He currently teaches advertising creative strategy and campaigns. His research focuses on new media effects. He holds a joint appointment with the Center for Computation and Technology (CCT). 

 
Mass Communication & Society
New media and society
Public Relations Review

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